VentureEcon is a market research firm designed to analyze the systemic depreciation of the Black American socioeconomic status by examining equity, policy & government leadership through research reports. Our unique focus on examining markets utilizing modern market research strategies for enterprises fuses supporting black community initiatives through the emphasis on corporate social responsibility. We also aim to make economic solutions for the black community more visible and actionable to benefit American economics.
We are different because we not only conduct modern market research for our clients like other local firms, but we also place an emphasis on educating our audience about economic issues and solutions within black communities to promote social good. Our focus is to connect beyond the clients that we serve to help support current or new social initiatives which align with black business ecosystems and economics. We also plan to serve as an ad-hoc digital agency for startups and small businesses using data-driven solutions for marketing.
Market research often focuses on understanding:
- The customer (purchasers, consumers, influencers)
- The company (product design, promotion, pricing, placement, service, sales)
- The competitors (and how their market offerings interact in the market environment)
VentureEcon 